By: Kensel Tracy
This morning I was reading Forbes magazine when I came across an article on Dan Gilbert, the billionaire owner of Quicken Loans, second-largest mortgage lender in the United States. He was telling a story about his annual pumpkin carving and how he was told about the fact that it’s easier to carve from the bottom up.
The reasoning stated was that it’s easier to remove the insides and that you can always put the pumpkin over a candle instead of trying to put it inside. He had a huge revelation. He found that it’s easier to get something already running to run better than to try and fix things that are going wrong.
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This simple process then allows for small incremental changes to be applied to existing systems to have them run better. This does not mean a wholesale change in regards to what a company is already doing. It means creating a culture whereby people can just commit to doing things better. Doing better may mean shipping products on time, building a better product, getting in touch with customers more often, solving customer complaints or being well just more attentive to existing customers and their needs.
So a business transformation can be as simple as this. Finding out what is already running well and having it run better. It’s not costly, does not require wholesale changes or adding new employees or cutting costs. Ideally if something starts to run better, it has an impact on the whole organization and improves the quality of life for employees and customers alike. I like to call this the Dan Gilbert pumpkin theory on business transformation. Start from the bottom, identify what’s already working and make a commitment to making it run better. Small changes can bring big rewards.